The Story

A relative of the anglerfish that uses its lure to catch a deep‑sea dinner, the AngerFish uses its own lure as a neuroscience‑based tool to help gamers.

251216 no wh rev 1 mascot fish1

The Science

When you’re gaming, tension and frustration can build, and emotions take over.
A well-known neuroscience finding described by Dr. Andrew Huberman of Stanford University, shows that looking upward at a visual reference point — the AngerFish lure —can interrupt the stress response and restore control.

The Focus

new technical illustration headphone guy y

The Action

Look up at the lure. Take a deep breath. Repeat as needed.

Shopping Cart